Traditional AR and VR technologies have typically required specialised hardware and standalone apps. Today, however, innovative web-based solutions, powered by frameworks like WebXR and Three.js, are transforming how we engage with immersive content. By simply opening a browser, both businesses and end users can explore high-impact, scalable AR/VR without the need for expensive or proprietary gear.

This whitepaper, the last part in our ‘Emerging Trends in Tech’ series, explores how web-based AR/VR is reshaping industries—delivering engaging experiences while cutting costs and streamlining operations.

Key Insights

  • Frictionless Access – Easily deploy and update immersive experiences that function across multiple devices—no dedicated software installations needed.
  • Real-World Impact – From virtual product visualisations in retail to remote surgical simulations in healthcare, web-based AR/VR is driving deeper engagement and operational efficiency.
  • Performance & Security – Overcome challenges like latency and data privacy with optimised frameworks and robust encryption methods tailored to immersive interactions.
  • Strategic Advantage – Stay competitive by incorporating web-based AR/VR into your broader digital transformation strategy—future-proofing your offerings and delighting customers.

Download the Full White Paper to uncover how browser-based AR/VR is reshaping industries, enhancing user experiences, and creating new opportunities for forward-thinking organisations.

Contact us today to explore how Zenitech can guide you in harnessing the potential of these emerging technologies to drive innovation, efficiency, and sustainable growth.